The Culture

East Tennessee is a perfect storm of culture, environment and business assets. We offer a clean slate for a savvy craft brewery looking to enhance their brand and capture beer markets throughout the eastern U.S.

5334899380980ff6280000d0_120118_bal_0005.jpg
533489fe010d8f2d0f0000d8_Biker%20-%20brushy%20trail%2C%20SETN.jpg

Our back porch is the Great Smoky Mountains National Park, with rivers, trails, and fun-loving locals and tourists. Downtown Knoxville is located a mere 13 miles from the proposed brewery site. It is considered one of the South’s most prized and fastest growing cities. It is a place alive with Southern charm, historic buildings, and delicious flavors.

East Tennessee is base for year-round activities that align with craft brew. Our culture of festivals, music, outdoor activities and adventurous food and drink provide a seamless backdrop for a craft brewer to appeal to our population. Additionally, as a gateway to the Great Smoky Mountains National Park, which receives over 9 million visitors per year, our area abounds with tourists seeking food, drink and experiences to make their stay more memorable.

Download Demographics Data Report (pdf)

A Craft Brewer will benefit from the culture-savvy, adventure-seeking, beer-loving locals and tourists in our region.

Not surprisingly, Knoxville has been recognized as a top destination in the following rankings lists: